Why Do Some Companies Choose to Lose Money?
Back in 2001, while major online booksellers thrived, Amazon was struggling. In the early years following its founding in 1994, the company’s net…
Author: Ivan Pivovarov
Ryanair: Can a Bad Customer Experience Be a Winning Strategy?
“Ryanair: More Like Cryin’ in the Air.” This is the title of an opinion article published in Blue & Read by Wiyot Cooks…